About Ekta

Ekta built the foundation for her analytical skills before joining ViewGates while pursuing her Master of Computer Applications (MCA) from JIMS (Jagannath International Management School), where she developed a strong understanding of structured datasets, research methodologies, and comparative analysis. She brings that academic foundation to life through her work at ViewGates, where she has published more than 100 comparison guides that help consumers understand what a company truly offers before they make a purchase or subscribe to a service.

Her approach is built around a simple principle: rankings and comparisons are only valuable when the data behind them is accurate, the methodology is transparent, and the conclusions are genuinely relevant to the person reading them. Every guide she publishes is held to that standard.

Her Master of Computer Applications (MCA) from JIMS (Jagannath International Management School) provides her with a strong foundation in working with structured data, identifying patterns across large datasets, and building comparisons that are logically sound rather than simply visually appealing. This technical background helps distinguish her research from many surface-level overviews and rankings.

Ekta's Analytical Process

Every comparison and ranking published by Ekta follows a consistent, data-driven process:

• Data Gathering: Collects publicly available information on pricing, features, customer support, performance metrics, and company offerings before drawing any conclusions.
• Pattern Analysis: Identifies meaningful differences between companies rather than simply listing features. Her technical background helps her separate important insights from unnecessary information.
• Accuracy Checks: Verifies data against official company sources and cross-references findings with independent sources before publication.
• Consumer-First Framing: Translates research findings into practical insights that help consumers make informed decisions rather than presenting raw data alone.

Sectors Covered

Ekta regularly evaluates companies and products across the following categories:

• Technology and Software Platforms
• Consumer Electronics and Devices
• E-commerce and Retail Brands
• Finance and Investment Platforms

Education

Master of Computer Applications (MCA)
JIMS (Jagannath International Management School)

Her academic training provides the technical depth required for complex, data-driven comparisons. It enables her to understand how software products are built, what differentiates competing platforms at a structural level, and how to evaluate a technology company's offering beyond its marketing claims. This background directly contributes to the accuracy and rigor of every guide she produces at ViewGates.

Editorial Independence

All company evaluations and comparison guides published under Ekta's byline are independently researched. Coverage decisions at ViewGates are not influenced by brand partnerships, sponsored placements, affiliate relationships, or commercial arrangements.

Whenever a commercial relationship exists, it is clearly disclosed to readers to maintain transparency and uphold editorial integrity.

Ekta's work follows the standards outlined in the ViewGates Editorial Policy, which explains our research methodology, fact-checking procedures, source verification standards, and commitment to independent, consumer-focused reporting.